They are
- A top 40 UK law firm with practice managers around the UK.
- A firm which also has an international presence thanks to over 1000 employees in six offices worldwide.
- Steeped in 200 years of tradition, but equally innovative and forward-thinking.
- Providers of an incredibly diverse range of legal services.
They needed….
- To set themselves apart from the competition and drive enquiries.
- To have a platform that would grow with the company, integrate with existing systems and provide an intranet base.
- To be able to showcase their diverse range of expertise which spans from maritime law, to intellectual property rights.
We provided…
A cutting-edge, personable and visually striking website that reflects Hill Dickinson’s services, ambition and values.
How we did it
- Information architecture design which made sense of an incredible amount of detail across all practices and sectors.
- Generation of film footage showing partners and staff for use on the home page to add an extra dimension to the website which brought it alive and set it apart from competitor sites.
- Use of Alterian’s market-leading corporate content management solution Immediacy (now known as CMC).
- Development of a number of bespoke Immediacy plug-ins for the project.
And the end result…?
- A design that was so strong and well-received that it heavily influenced the direction of the off-line marketing collateral.
- Hill Dickinson won National Law Firm of the Year at the 2010 Legal Business awards.
- Significant increase in enquiries via the online channel.
