Post by Andy Deakin

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Optimizely Digital Strategy Digital Roadmap DXP CRO / Experimentation

What is Optimizely. A guide for Digital Leaders

If you're exploring a platform change or trying to untangle your digital stack, you're probably hearing the ...
Nov 3, 2025 2:45:10 PM
Andy Deakin Andy Deakin
Leadership Digital Strategy Digital Roadmap

Beyond the Legacy: Why UK Digital Leaders Are Finally Cutting Loose

For years, we’ve seen digital leaders battling the same invisible opponent: their legacy tech stack. It’s ...
Oct 31, 2025 10:28:58 AM
Andy Deakin Andy Deakin
Optimizely

The Case for Migrating to Optimizely in 2025

Question: Is your current Digital Experience Platform (DXP) or CMS holding you back? Not sure? Ask yourself ...
Mar 27, 2025 4:41:12 PM
Andy Deakin Andy Deakin
AI Digital Strategy

Trends and Market Insights in the UK Utilities Sector in 2024

The UK utilities sector is undergoing significant transformation, driven by economic pressures, technological ...
May 24, 2024 2:58:00 PM
Andy Deakin Andy Deakin