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Posts about Editor Experience (EX)

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Why Editor Experience (EX) should be a priority in your Content Strategy

Digital Experience Platforms (DXPs) can be powerful. They help us deliver personal, seamless journeys that ...
Oct 10, 2025 4:41:55 PM
Stephen Gillespie Stephen Gillespie
AI Content Optimizely Data and Analytics Leadership Digital Strategy Editor Experience (EX)

Do the next thing: A CMO’s guide to Opal decisioning

Senior marketers are craving simplicity. The marketing discipline has never had more tools, more data, and ...
Sep 16, 2025 9:57:07 AM
Stephen Gillespie Stephen Gillespie
AI Personalisation Content Editor Experience (EX)

The Rise of AI-Powered Content Creation: How to Use It Wisely

The landscape of digital content creation is changing rapidly, and AI-powered tools are at the forefront of ...
Sep 8, 2025 4:25:45 PM
Andy Pimlett Andy Pimlett
Leadership Digital Strategy Culture Editor Experience (EX)

Redesigning Workflows for the Digital Age: Key Considerations

If You Digitise a Broken Process, You Still Have a Broken Process One of the most common mistakes I see in ...
Aug 4, 2025 2:51:16 PM
Ian Finch Ian Finch
Content Optimizely Culture Editor Experience (EX)

Championing Editor Experience to Improve Marketing Performance

A Guide for Digital Leaders Seeking to Empower Their Teams
May 27, 2025 12:11:30 PM
Stephen Gillespie Stephen Gillespie