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AI Personalisation Optimizely Data and Analytics CRO / Experimentation

Optimizely Opal: The Intelligent Thread Your Martech Stack Has Been Waiting For

Why Opal Deserves C-Suite Attention In the crowded digital experience platform (DXP) space, Optimizely has ...
Jul 24, 2025 4:15:49 PM
Jon Seal Jon Seal
AI Personalisation Content Optimizely CRO / Experimentation

From Campaigns to Continuous: How Optimizely Opal empowers always-on optimisation

A Shift in campaign execution that’s already under way. There is definitely nostalgia, but no love lost for ...
Jul 24, 2025 3:59:24 PM
Stephen Gillespie Stephen Gillespie
AI Personalisation Content Optimizely CRO / Experimentation

The Quiet Advantage: How Optimizely Opal will help you understand your Customers

First-Party data is having a moment. Optimizely Opal can help you work with it. In our connected world, ...
Jul 24, 2025 3:46:51 PM
Stephen Gillespie Stephen Gillespie
Data and Analytics Culture CRO / Experimentation

A Guide To Building An Effective Test And Learn Culture

If you’re not evolving digitally, then you’re standing still. Or worse still, likely to be falling behind. ...
Apr 8, 2025 10:56:13 AM
Ian Cockayne Ian Cockayne