Oct 7, 2026, 10:17:43 AM by Stephen Gillespie
Upgrading to CMS 13? Why it's the right moment to think about your data
Personalisation is only as good as the data behind it. Many of the organisations we work with are on the same ...
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Upgrading to CMS 13? Why it's the right moment to think about your data
Personalisation is only as good as the data behind it. Many of the organisations we work with are on the same ...
Oct 7, 2026, 10:17:43 AM
Stephen Gillespie
Five AI teammates for marketing, and where to put them to work first
Imagine five new specialists joining your marketing team tomorrow morning. Each one already understands your ...
Oct 5, 2026, 4:00:08 PM
Pam McGee
Optimizely's Agent Platform: what it is, and how to get value from it
As an Optimizely Platinum Partner and Agent Platform specialist, we hear these questions a lot: what does ...
Oct 2, 2026, 11:16:43 AM
Pam McGee
Where to put your AI search budget now
Nearly seven in ten UK Google searches now end without anyone clicking through to a website. Similarweb's ...
Sep 29, 2026, 1:23:29 PM
Gorav Bassi
The hidden cost of a disconnected CMS and CMP
Planning content in one system and publishing it in another means you spend more time moving content between ...
Sep 28, 2026, 1:58:01 PM
Stephen Gillespie
Optimizely SaaS or PaaS? The question is what has to run inside the CMS
Optimizely CMS 13 (PaaS) became generally available in March 2026 - two years after the launch of the SaaS ...
Sep 24, 2026, 3:23:31 PM
Stephen Gillespie
Lessons from designing an agent workflow in Optimizely
Spoiler: Agents are the least of your problems Recently I created a proof of concept document translation ...
Sep 18, 2026, 1:00:27 PM
Jon Seal
