News & Insights
View our latest blogs, podcasts, and interviews with industry experts.
Sep 18, 2026, 1:00:27 PM by Jon Seal
Lessons from designing an agent workflow in Optimizely
Spoiler: Agents are the least of your problems Recently I created a proof of concept document translation ...
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Analytics implementation and measurement: Getting it right
This is the third in our series of eight data engineering and insights articles in which we delve into ...
Jan 14, 2025, 1:23:47 PM
Opticon24: How Optimizely is Making The Lives of Marketers Better
Key insights and lessons from this year’s Optimizely conference in London.
Oct 3, 2024, 9:47:03 AM
Choosing the Right Analytics Tools to Drive Business Growth
In this second of our series of eight data engineering and insights articles, we move away from the strategic ...
Sep 11, 2024, 12:15:00 AM
From Data to Decisions: How KPIs Drive Business Growth and Performance
Welcome to the first in our series of eight data engineering and insights articles. We explore the top ...
Sep 5, 2024, 2:27:43 PM
Google Retains Third-Party Cookies – What Does It Mean For You?
In July 2024, after four years of work on its Privacy Sandbox initiative and several postponements, Google ...
Aug 30, 2024, 11:40:11 AM
Mando Group Elevated to Optimizely Platinum Partner Status
After a period of remarkable growth in product knowledge and implementation expertise, we are excited to ...
Aug 7, 2024, 4:22:56 PM
Understanding Google’s Consent Mode and Enhanced Conversions
Since the rollout of Google Analytics 4, we've seen conversion tracking issues impacting ad spend ROI. This ...
Jun 20, 2024, 4:52:00 PM
Meet the team – Simon Royall – Test Analyst
In our latest 'Meet the Team' post, we introduce Simon Royall, one of our Test Analysts. Simon shares ...
Jun 13, 2024, 6:32:42 AM